I’m Mickel van Kouwen, a freelance digital designer & art director who creates visual experiences for agencies and brands.
MY FAVOURITE WORK
Honig campaign - Facebook app & logo
Create your own unique soup, and become a soup hero! Honig provides customers with core ingredients to make various soups, quick & simple. Add up some of your favorite ingredients, and create your very own soup. The soup hero campaign is about sharing your soup pan with friends. Boondoggle asked me to design the online part of this campaign: Facebook app and logo.
BigPitcher is responsible for the Facebook app and logo Soephelden.
Check out some example screens below
An social app which helps you create your own soup recipe, step by step, in a virtual kitchen. After finishing the steps, you can post the soup, the recipe and a personal note on your friends Facebook wall. Inspire them with your recipe or invite them to eat the soup together. You can win an Honig apron every day. Give it a try!
Time to cook! Step by step you answer a simple question: ‘Choose your Honig soup or ingredients you like to start with’.
Your homemade soup is ready to be shared with friends. Post the recipe on your Facebook wall.
Every week you can win a Honig apron… Facebook winners will be notified.
A digital fashion magazine on your mobile phone or tablet, that’s the Bijenkorf inspiration app. Very unique, for this department store is the only one in The Netherlands which provides customers with this service. Swipe through the latest fashion wear the Bijenkorf offers with just a touch of your finger. Sparkling fashion shoots and video’s in various themes inspire you what to wear every new season. My/Isobar’s goal was to create an app with the look & feel of a fashion magazine. Do you think we succeeded?
Hexagons belong to the Bijenkorf. I was asked to design various hexagons from scratch. A summer hat, a guitar or a leather patch: each visual design represents a different chapter of the iMagazine.
The Bijenkorf iMagazine is also for kids. In some editions kids can play with some basic & fun HTML5 games