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KPN Pridestream

Real world

Streaming video

Awarded

Introduction

The innovative technology of KPN Pridestream enabled everyone (worldwide) to virtually be at the Amsterdam Gay Pride Canal Parade and to feel as free as all other participants. This has enabled KPN to show what telecom technology can mean for the freedom of people, in a particularly impactful way. The social issue, the lack of acceptance of gays and lesbians, put on the agenda of a very large group of people in a special way.

Brand

KPN

Client

N=5

Services

Identity
Visual design
UX

Recognition

2x Spinawards Gold
3x Spinawards Silver
3x ADCN
Lovie Awards
Esprix
Eurobest

Live at the Canal Parade

Express yourself with a personal recorded video 

Campaign video – credits N=5

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Homepage with video in background

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KPN Pridestream logo & preloader

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Track (GPS) the KPN Pridestream boat

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Create a video message anonymously

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Personal recorded video

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Large and bold menu

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360 live view on boat with GPS tracker

Logo

Rainbow (animated) logo type

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