KPN Good To Go
Campaign
Website
Awarded
Introduction
KPN Good To Go is a new mobile first video platform on which five Dutch curators have selected their favourite video content: Tess Milne, Kay Nambiar, Oliver Heldens, Faberyayo and Anna Nooshin. The platform offers a very varied and exciting mix of video content, about 13 hours in total. Good To Go has a unique feature in which the length of the video playlist is determined by the viewer itself. You get exactly as much content as you want, tailored to the time you are on the train, whether it’s 2 hours or 20 minutes.
Brand
KPN
Client
N=5
Services
Visual design
UX consulting
Recognition
FWA – Mobile of the day
Video playlist
Create a video playlist from the favourite videos of five Dutch influencers
KPN Good To Go web app

Dutch influencers
Five influencers curate videos before that you watch them in the playlist
Outdoor advertising
Campaign poster targeted at young adults