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Creative
video manager

Real world

Web application

Introduction

We adapt (Bynder) is a Creative Video Manager for Data Driven Video Advertising. It helps companies create dynamic videos and campaigns easily. As well as the use of automation or data to adapt videos to any version or format. And distribute them directly to your preferred (social) channels.

Client

We Adapt (Bynder)

Services

Visual design
UX

Challenge

The traditional approach to creative development, whereby designers craft each asset one at a time, can’t keep up with either the exploding volume or the rapid turnaround that digital marketing requires. Highly skilled creative professionals waste their time and talents making numerous, minor variations to assets, while marketers become project managers chasing updates from designers. We Adapt, now Bynder ‘Video Brand Studio’, removes this bottleneck.

Campaigns

Create, add social channels, publish and analyse

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Campaign placements

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Campaign placements

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List with all campaigns

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Add social (Facebook) channel in placement

Creatives

Edit with timeline control

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Creative editor with time based animation

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Creative editor with time based animation

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List with all creatives

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Generated videos in creative

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Track creatives

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Dark mode (concept)

Asset manager

All media assets in one place

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Images, video and audio assets

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Collections – media assets in one folder

The result

We Adapt joined forces with Bynder

Credits video: Bynder