In 2013 Tele2 changed their whole identity. Sadly they discontinued the well known ‘Frank the sheep’. But luckily for me, Tele2 asked me to lead the internal design team in The Netherlands with art direction and assist them to translate the new identity into user friendly and engaging designs for the new online webshop.
Year – 2013
Services – Art direction & UI / UX Design
Client – Tele2
Goodbye ‘Frank the sheep’
Video screen record
Example designs
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